Afianza: Data & Analytics
We develop advanced analytics solutions to improve the Afianza Group's marketing and sales processes.
The challenge.
After implementing a robust martech stack, Afianza needed to transform operational data into useful business intelligence for the Presidency and C-Level.
The solution.
We launched a comprehensive Data & Analytics program that orchestrates the existing ecosystem with AI, data visualization, and automated reporting.
The impact.
Afianza's management now has a daily and monthly control tower that accelerates decision-making and eliminates operational bottlenecks.
1
Daily monitoring report
+15
Custom Dashboards
2
Custom data models
1
Advanced AI Model
Voices of the project
"Having a reliable executive summary every morning has allowed us to align goals and make decisions in real time."
Luis Miguel Abajo Víbora
Commercial Director, Afianza
